For decades, the Ford F-150 has reigned supreme as the best-selling vehicle in the United States. However, recent data reveals a shift at the top of the sales charts. While the F-150 remains a popular choice, especially when considering the entire F-Series lineup, a new leader has emerged in the category of Best Selling Cars In Usa: the Toyota RAV4.
According to analytics from JATO Dynamics, the Toyota RAV4 has claimed the title of America’s best-selling vehicle based on individual model registrations in 2024. This marks a significant change in the automotive landscape, highlighting the growing popularity of compact SUVs and Toyota’s strong market presence.
Toyota RAV4’s Record-Breaking Year
In 2024, the Toyota RAV4 achieved its best sales year ever, registering an impressive 475,193 units sold in the US market. This figure represents a remarkable 9% increase compared to the previous year, further solidifying the RAV4’s position as a top contender in the competitive automotive industry. This sales volume surpasses the long-standing champion, the Ford F-150, which recorded 460,915 registrations during the same period, according to JATO Dynamics. The consistent sales success of the RAV4, maintaining around 400,000 units annually since 2017, is a testament to its enduring appeal among American car buyers. Even as the current model approaches its sixth year of production, its popularity shows no signs of waning, demonstrating its strong position in the best selling cars in USA category.
Ford F-Series vs. F-150: A Matter of Perspective
It’s important to note that the sales data from JATO Dynamics specifically focuses on the Ford F-150 model. Ford’s official sales figures often group all F-Series trucks together, from the F-150 to the heavy-duty F-600. When considering the entire Ford F-Series, sales still reach a substantial 765,649 units, maintaining its status as America’s best-selling vehicle nameplate. However, when comparing individual models within the best selling cars in USA segment, the Toyota RAV4 takes the lead over the F-150 based on JATO’s data.
Top 10 Best Selling Vehicles in the USA – 2024 Highlights
Beyond the RAV4 and F-150, the US automotive market in 2024 showcased other strong performers. The Honda CR-V secured the third spot with 402,791 sales, demonstrating a significant 11% growth. Tesla’s Model Y remained the best-selling electric vehicle, despite a slight 3% decrease, with 372,613 deliveries.
The Chevrolet Silverado 1500 truck followed in fifth place with 344,022 sales. Toyota further solidified its presence in the top 10 best selling cars in USA with the Camry sedan (309,875 sales) and the Corolla compact car (283,098 sales), both experiencing positive sales growth. Other notable models in the top 10 include the Nissan Rogue, Honda Civic, and GMC Sierra 1500.
Top 10 Best-Selling Vehicles in USA (2024)
Rank | Vehicle | 2024 Full-Year Sales | Change from 2023 |
---|---|---|---|
1 | Toyota RAV4 | 475,193 | +9% |
2 | Ford F-150 | 460,915 | -5% |
3 | Honda CR-V | 402,791 | +11% |
4 | Tesla Model Y | 372,613 | -3% |
5 | Chevrolet Silverado 1500 | 344,022 | -2% |
6 | Toyota Camry | 309,875 | +7% |
7 | Toyota Corolla | 283,098 | +22% |
8 | Nissan Rogue | 245,724 | -7% |
9 | Honda Civic | 242,005 | +21% |
10 | GMC Sierra 1500 | 216,248 | +11% |


Conclusion: Shifting Trends in the Best Selling Cars in USA Market
The 2024 US auto sales data reveals an interesting shift in consumer preferences. While trucks like the Ford F-Series and Chevrolet Silverado remain highly popular, the Toyota RAV4’s ascent to the top of the best selling cars in USA list highlights the growing demand for efficient and versatile compact SUVs. This trend reflects evolving consumer needs and preferences in the American automotive market. The Toyota RAV4’s success story in 2024 marks a new chapter in the ongoing competition for the title of best selling vehicle in the USA.